Fortune said that Tesla’s sharp reduction in product prices to reduce market share may be good news for those who want to buy electric cars, but this is nothing more than a “trick” for customers who already own Elon products. Musk.
As a reminder, in 2019, Elon Musk eloquently declared that Tesla customers buying a bundle of FSD self-driving software was tantamount to “buying a sustainably bullish asset.”
“In the future, if we can produce all electric cars with the FSD self-driving software package as planned, the value of each car could be up to 100,000-200,000 USD,” Elon Musk posted on Twitter-X at the time. there.
But with the current price drop, those who believe in Elon Musk’s promise of “buying sustainably bullish assets” are feeling cheated.
Never buying from Tesla again
The regret of waiting just a little longer to buy a cheaper car, as well as the severe devaluation of its own product, has led countless Tesla customers to criticize founder Elon Musk.
Even with the possibility that Tesla will further reduce prices as more and more players join the market as well as to benefit from the government’s support budget package, many owners of Elon Musk’s electric cars have spoken out. criticized the richest billionaire on the planet.
“Tesla scammed customers by reducing prices by more than 20,000 USD. I just bought the Model S Plaid just one day before the sale, drove less than 160 km and already lost more than 20,000 USD. WILL NEVER BUY FROM TESLA AGAIN,” one of the countless posts on Twitter-X stated.
Not only did Tesla sharply reduce prices up to 18,500 USD for models such as the Model S Plain or Model X SUV, Tesla also sharply reduced a series of Model S and X models.
Consumers can now buy a Model S for only $74,990 or a Model X for $79,990, equivalent to $3,500 and $8,500 cheaper than a week ago.
Even Tesla has now abandoned the surcharge to choose car color like before.
As a result, countless previous buyers of Elon Musk’s house were angry at being disrespected when there was no compensation policy from Tesla.
Disbelieve
“A drastic price cut like this is unfair to the loyal customers who bought in favor of Tesla from the early days,” a post on Twitter-X stated.
“I just bought a Model S today but I have to admit that the price drop is scary. Either way, Tesla will lose a fair number of its loyal customers,” another opinion shared.
Buyers of Model S and X in early 2023 for $104,990 and $120,990 respectively are seeing their electric car now $30,000-41,000 cheaper.
As a result, those who want to resell old Tesla electric cars also have to reduce the price and suffer because their “asset” loses value.
“How can you do this to your loyal customers, Elon Musk?”, one user asked on Twitter-X.
Many customers are now asking Tesla to offer free upgrades or reduced electric vehicle charging fees to those who purchased its products before the discounts as a means of compensation. However, Tesla has not made any moves yet.
Not the first time
According to Fortune, this is not the first time Elon Musk has been attacked for lowering the price of electric cars.
In January 2023, Tesla’s drastic reduction in the price of cars to start a price war made countless customers uncomfortable.
“I feel like I’ve been tricked, like I’m a stupid customer being taken advantage of. My electric car immediately lost $13,306 in value and this is a drop that will upset many product owners,” a Model Y owner told Bloomberg news agency.
In addition to lowering prices, Tesla also reduced the fee for self-driving software (FSD) from $15,000 to $12,000.
*Source: Fortune
