Premiering on August 18, Blue Beetle – part of the DC Extended Universe (DCEU) that is seen as a superhero movie, even the best movie of DC Studios (under Warner Bros).
Blue Beetle The story revolves around the character Jaime Reyes (Xolo Maridueña) from a 22-year-old Mexican-American young man who becomes the superhero Blue Beetle after being parasitized by an alien creature named Scarab, shaped like a green scarab. .
The movie received high ratings on the site Rotten Tomatoes , with a score of 77% from critics and 92 points from the audience. This is a significant number for superhero movies.
However, the film only grossed $45 million at the worldwide box office in its opening weekend. This opening is clearly not very impressive when compared to the movie about the “father” of the atomic bomb Oppenheimer ($174 million) or Barbie (155 million USD). While Blue Beetle has not yet collected half of its budget ($104 million), Oppenheimer and Barbie were easily surpassed, with budgets of $100 and $145 million, respectively.
According to The New York Post , Blue Beetle Following DC’s embarrassing “blockbuster” series in the past year is Black Adam, Shazam! Fury of the Gods and The Flash . “All are losers,” the newspaper wrote.
At Marvel, the situation is not so bleak, but the party is slowly coming to an end. Movie Guardians of the Galaxy Vol. 3 ( Guardians of the Galaxy 3 ) opened in early May, earning $845 million at the global box office. This amount is not small, but it is difficult to reach the milestone of 1 – 2 billion USD like the “predecessors”.
Meanwhile, Ant-Man and the Wasp: Quantumania ( Ant-Man and the Wasp: The Quantum Realm ) grossed $476 million, easily beaten this year by Oppenheimer (nearly 800 million USD) and Barbie (more than 1.2 billion USD).
If it was 5 years ago, this result is completely beyond imagination. However, the tastes of viewers are changing rapidly. They yearn for something more refreshing than the story of an ordinary person who gains supernatural powers from a lab accident.
People aren’t excited to discuss the next two superhero projects The Marvels and Deadpool 3 released next year. Instead, they were busy debating the merits of Florence Pugh’s hot sex scenes ( Oppenheimer ).
Why is the superhero movie universe ‘disgraced’?
Beginning at the dawn of the Marvel Cinematic Universe (MCU) in 2008 with Iron Man, entertainment was destroyed by Napoleonic – only series of movies and TV series linked together like the wars of Napoleon the Great. Initially, they attract and create novelty. But the excessive stretching made the audience unbearable.
The biggest offenders are Disney’s MCU (32 movies, 21 TV shows), Warner Bros’ DCEU (15 movies, one TV show), Wizarding World of Harry Potter (11 movies, seven-season TV show coming soon), stories about Star Wars ( Star Wars ) by Disney (12 movies, 16 TV shows) and whatever Amazon is doing with Lord of the Rings ( Lord of the Rings ).
No one denies that the movies and TV shows of these “giants” are really good. Black Panther of Marvel was nominated for the Academy Award for Best Picture with billions of dollars in revenue and Star Wars Episode VII: The Force Awakens Ending a 10 year long fan wait in a fun way The Mandalorian the drama of the fictional universe Star Wars on Disney+ caused world fever for many months.
However, no one wants to pay and watch a long series of 30 movies anymore. For viewers, life is complicated enough, they don’t want to have to watch every episode WandaVision just to understand Doctor Strange in the Multiverse of Madness ( The Ultimate Witch in the Chaos Multiverse ).
Now, audiences are working to prevent more movie universes from proliferating before it’s too late.
For example, Mattel. After the resounding success of Barbie , the famous toy maker plans to create its own overlapping toy movie world. Despite the love for Margot Robbie’s new film, when it was announced that Lena Dunham would direct the Polly Pocket doll film starring Lily Collins, social media sparked a wave of fierce criticism. They claim that the Barbie Universe is stupid and that Barbie doesn’t need to meet the American Girl doll in the human version.
Box office decline for series along with the number of hits like Super Mario Bros., Avatar: The Way of Water Soaring is reason to be optimistic that movie universes could soon be packed and stored.
However, at the moment, Disney and Warner Bros are still playing too much. There are at least eight different Marvel movies in production with an expected release date of 2027. In 2020, Disney announced 10 more TV series Star Wars for Disney+. The DCEU also makes full use of new faces James Gunn and Peter Safran, with five movies and five TV shows.
The question is how long can the audience be patient?
According to NY Post