Every publisher wants to optimize their profits every time they launch new products and projects. In some specific cases, this will also benefit players when what they receive in return will be commensurate with the amount of money spent. However, “blood-sucking” tactics from the publisher are not always welcomed, and are even vehemently opposed and boycotted. Typically the case of RuneScape below.
Accordingly, after only a month of launching the Battle Pass system, RuneScape announced that it would completely remove this feature, while also admitting that it does not reflect the correct development direction of the game in the future. Specifically, RuneScape’s Battle Pass system launched on September 4, promising to bring players special supplements, costumes and a mission system. But as soon as it appeared, it was strongly opposed and the boycott wave was so great that developer Jagex had to withdraw a large number of Battle Passes after only 4 days. In the subsequent announcement, Jagex also admitted that it will correct some “pay to win” factors that are too discrepant.
Specifically, the areas in RuneScape’s Battle Pass that players complain about the most are the heavy disparity between paid and free players through the Battle Pass’ countless rewards and buffs. This clearly makes RuneScape a pay-to-win title. Initially, Jagex tried to fix it, but then they had to give up the Battle Pass and this made most players very positive, even thinking that this was a victory for them on the long road against against injustices from the publisher’s side.
However, this does not mean that Jagex will give up. But at the same time, they also emphasized that if a new reward system is discovered, everything will continue to be implemented and tested. However, after the recent Battle Pass incident, RuneScape has also lost a large number of players.